This is the start of our collaboration project with fashion and textiles, where for no all we know is that we have to design in line with a brand to which we are designing for Adidas.
We met our group too and saw their spaces. I’m really excited to see how this goes and am hoping we come out with a very solid product by then end.
The next day we were working with textiles to try and figure out the character of our brand but also the values, we then made a persona named lilscratch who will hopefully be the persona the rest of the project.
We then went back to working as product to find a gap in the market to try and find something we could make. We quickly found that this would be quite difficult as Adidas seem to have done everything. After some time we came up with the page below which is a list of things that could possibly be designed by Adidas which would somewhat fit into what they do and trends in their current designs.
After a week of generating ideas it was time to go away for the Christmas break and make some concept ideas for the next stage of the project. I’m going to use my newly acquired graphics tablet to draw my concepts because I think I can get a better finish to them.
Tom's Blog 